Project Overview
This soothing sweatshirt collection is a visual symphony of organic shapes and gentle tones. “Soft Geometry” merges minimalist abstraction with tranquil design, ideal for lifestyle wear that prioritizes calm aesthetics and modern form. Each piece is designed to feel as peaceful as it looks—where style meets serenity.
Year of Completion: 2023
Status: Active
Graphic Design
The designs explore rounded geometric forms and natural wave patterns with a refined color palette of mint green, coral, soft beige, and midnight slate. Light texture overlays and flowing line art are layered across each piece to evoke movement and softness. The aesthetic is influenced by Scandinavian minimalism and mid-century color blocking.
Deliverables
-
Four original pastel geometric sweatshirt designs
-
High-resolution artwork files for dye-sublimation or screen printing
-
Flat-lay and 3D rendered mockups for lookbooks and storefronts
-
Color palette and texture guides for production partners
Tools Used
-
Adobe Illustrator (shape creation and grid layout)
-
Adobe Photoshop (color blending and textile realism)
-
Procreate (hand-drawn texture and line detail)
Results Achieved
-
Fashion & Lifestyle Appeal: Embraced by wellness and eco-lifestyle brands.
-
Retail Placement: Selected for boutique capsule collections and slow-fashion labels.
-
Online Impact: Strong performance on Pinterest mood boards and calming design hashtags.
Challenges & Solutions
Challenges Faced:
-
Maintaining fabric texture visibility without losing design clarity.
-
Harmonizing multiple pastel tones without visual washout.
Solutions Implemented:
-
Applied layered shading to subtly enhance texture contrast.
-
Created color studies and used gradient blending to maintain depth across similar hues.
