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Urban Canvas: The Sweatshirt Art Series

Project Overview

This exclusive sweatshirt collection redefines streetwear as wearable art. Drawing inspiration from diverse themes ranging from pixelated nostalgia and Arabic calligraffiti to Edo-period Japanese waves and grunge-style typography each piece in this series becomes a moving canvas of culture, creativity, and identity. The result is a bold fashion statement that transcends seasons and trends.

Year of Completion: 2025
Status: Active

Graphic Design

Each sweatshirt is meticulously crafted using high-resolution, all-over print techniques to maintain sharpness, color fidelity, and garment comfort. The collection includes:

  • Neo-Traditional Ink Series: Sepia-toned architectural sketches that bring a vintage French countryside to life.

  • Graffiti Typography Series: Black-and-white typographic chaos symbolizing raw emotion and rebellion.

  • Hokusai Tribute Series: A modern homage to “The Great Wave” with serene cranes soaring above dynamic waves.

  • Calligraphy Abstract Series: Arabic calligraphy merged with abstract splashes, expressing poetic dynamism.

  • Pixel Pop Series: Retro video game icons arranged in playful grid patterns that evoke early digital culture.

Deliverables

  • Original full-body sweatshirt artwork (front & back)

  • Seamless vector patterns optimized for textile

  • Ready-to-print files (300 DPI)

  • High-quality 3D mockups for digital storefronts

  • Social media launch assets and lifestyle visuals

Tools Used

Adobe Photoshop
Adobe Illustrator
Procreate
Midjourney (for conceptual iterations)

Results Achieved

  • Global Recognition: Garnered attention from streetwear enthusiasts in Tokyo, Berlin, and Dubai.

  • Retail Expansion: Licensed by emerging fashion concept stores and e-commerce platforms.

  • Social Reach: Widely shared across Instagram, with strong engagement from street style and digital art communities.

Challenges & Solutions

Challenges Faced:

  • Balancing print intensity across complex multi-color palettes.

  • Preserving intricate linework in large-scale printing.

Solutions Implemented:

  • Applied hybrid layering techniques for optimal color management.

  • Conducted test prints on multiple textile materials to ensure durability and comfort.

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