Project Overview
A sleek and high-impact cap collection inspired by speed, motion, and performance aesthetics. The Velocity Threads series is designed for the modern athlete, urban rider, and style-conscious streetwear enthusiast. Each cap is an abstract interpretation of velocity—blending sporty line work, racing motifs, and precision-driven energy into bold headwear pieces that exude momentum and power.
Year of Completion: 2025
Status: Active
Graphic Design
Featuring aerodynamic strokes, numeric cues, and sharp overlays in red, navy, and steel grey, these caps evoke the language of motorsport and digital dashboards. The white canvas base contrasts powerfully with the energetic overlays, creating a clean yet aggressive look suitable for active lifestyles, motorsport fans, and urban streetwear.
Deliverables
-
Sport-inspired cap design illustrations
-
Fabric-ready production files with print-precision layout
-
3D mockups for digital catalogues and social campaigns
-
Launch visuals for product page banners and social media reels
Tools Used
-
Adobe Illustrator
-
Adobe Photoshop
-
Midjourney (Design simulation and form generation)
-
Procreate
Results Achieved
-
Cross-Market Appeal: Integrated into both lifestyle and sportswear catalogs, bridging fashion and function.
-
Retail Exposure: Featured in activewear outlets and e-commerce platforms targeting cycling, running, and techwear enthusiasts.
-
Social Presence: Captured the attention of influencers in fitness, car culture, and sneaker communities.
Challenges & Solutions
Challenges Faced:
-
Translating high-speed aesthetics into balanced, wearable patterns
-
Preserving fine details and contrast in textile sublimation printing
Solutions Implemented:
-
Engineered grid-based designs with dynamic flow using vector paths
-
Ran multiple mockups with reflective and matte finishes for material testing
-
Adjusted saturation and spacing to maintain clarity on curved fabric surfaces
