Project Overview
An energetic streetwear collection blending the raw essence of urban graffiti with the structured silhouette of the classic baseball cap. Each design in the Urban Ink series captures the untamed spirit of city life, featuring hand-drawn tags, spray textures, and vibrant splashes that channel rebellion, identity, and movement. The collection is created for bold individuals who carry the rhythm of the street wherever they go.
Year of Completion: 2025
Status: Active
Graphic Design
Every cap is a visual explosion of expression, featuring layered street tags, abstract brush splatters, and stencil-like strokes. The palette dances between electric orange, cyan, hot pink, and black against neutral grey backdrops—creating wearable canvases that stand out in any crowd. These caps are more than accessories—they are stories worn on the head, echoing alley walls and skate parks.
Deliverables
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Custom graffiti-style cap artwork
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Print-ready fabric designs with layered texture effects
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High-resolution cap mockups for online display
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Digital marketing visuals for social media and e-commerce
Tools Used
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Adobe Illustrator
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Adobe Photoshop
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Midjourney (Conceptual design prompts)
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Procreate
Results Achieved
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Streetwear Recognition: Highlighted by emerging fashion blogs and stylists promoting youth culture and underground art.
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Retail Attention: Picked up by niche fashion retailers in London and Dubai.
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Audience Growth: Gained traction among Gen Z influencers and street art communities, with high repost and share rates on Instagram and TikTok.
Challenges & Solutions
Challenges Faced:
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Translating graffiti’s raw, chaotic energy into cohesive and wearable designs
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Balancing digital vibrancy with textile realism for embroidery or print transfer
Solutions Implemented:
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Developed layered PSD files with adjustable tagging and spray elements for flexible print production
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Ran texture tests to ensure graffiti brushwork preserved edge detail and saturation on fabric
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Collaborated with street artists for authenticity and pattern flow suggestions
