Project Overview
A sleek and contemporary hoodie collection inspired by minimalist maze art and digital symbolism. This line blends fashion with abstract geometry, creating wearable designs that echo themes of navigation, identity, and subtle complexity. The collection channels a futuristic urban aesthetic with clean lines and monochrome tones, ideal for streetwear enthusiasts and modern minimalists alike.
Year of Completion: 2025
Status: Active
Graphic Design
Each hoodie features a seamless labyrinthine print—composed of bold linear pathways, subtle iconography, and abstract character doodles. The all-over print design is executed in refined black linework on crisp white fabric, offering a refined yet playful aesthetic. The maze-style layout creates an optical rhythm across the garment, inviting the viewer to explore its design like a puzzle. This hoodie style appeals to tech creatives, fashion-forward youth, and art-inspired casualwear.
Deliverables
-
Original hoodie pattern design (vector-based)
-
High-resolution production-ready files for fabric printing
-
Realistic 3D hoodie mockups for product previews
-
Visual content packs for e-commerce, advertising, and social media
Tools Used
-
Adobe Illustrator
-
Adobe Photoshop
-
Procreate
-
Midjourney (Concept Development)
Results Achieved
Style Recognition: Featured in avant-garde streetwear lookbooks and digital fashion showcases.
Community Reach: High engagement from Gen Z and design influencers on TikTok and Instagram.
Retail Collaboration: Integrated into capsule collections across concept stores in London, Berlin, and Dubai.
Challenges & Solutions
Challenges Faced:
-
Maintaining visual clarity of the intricate pattern on different hoodie sizes
-
Avoiding print distortion during fabric stretching and wear
Solutions Implemented:
-
Vector-based layout grids for scalable and uniform application
-
Print simulation tests to adjust placement and ensure clean line rendering
