Project Overview
Dive into a whimsical undersea world with the “Aqua Doodle” hoodie collection—a joyful fusion of doodle art, marine life, and childhood imagination. Designed for all ages, this collection captures the magic of oceanic exploration with playful sketches and vivid colors. Perfect for casual wear, themed parties, or vibrant streetwear wardrobes that celebrate creativity and fun.
Year of Completion: 2025
Status: Active
Graphic Design
Each hoodie bursts with a sea of hand-drawn elements—from dolphins and whales to submarines, treasure chests, fish, and coral reefs. The illustrations are colored in bright, crayon-style hues of blue, purple, yellow, and green, laid over a clean white base. The layout is dynamic yet light-hearted, with small waves, bubbles, and musical notes that give a feeling of movement and cheerful energy. The design is perfect for kids, teens, and anyone who loves bold, feel-good fashion.
Deliverables
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Custom vector doodle illustrations (AI + layered PSD)
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Full hoodie print layout designs (front, back, sleeves, hood)
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3D apparel mockups for digital catalogs
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Optimized visuals for online stores and promotional materials
Tools Used
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Adobe Illustrator
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Procreate (hand-drawn doodles)
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Adobe Photoshop
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Midjourney (concept refinement and moodboard ideation)
Results Achieved
Family Favorite: Popular in family-oriented clothing collections and educational retail outlets.
Retail Placement: Picked up by eco-friendly fashion brands for ocean-themed collections.
Positive Feedback: High engagement among parents, teachers, and early childhood influencers.
Challenges & Solutions
Challenges Faced:
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Ensuring consistent line quality across complex repeating elements
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Preventing color bleeding during print on lightweight fabrics
Solutions Implemented:
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Used scalable vector assets with uniform stroke thickness
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Chose high-contrast color palettes and tested with various printing methods for clarity
