Skip to content

A Fashion Fusion of Tribal Power and Psychedelic Energy

Project Overview

A striking streetwear capsule that celebrates cultural heritage and fearless self-expression through two distinct design families:

  • The Urban Totem Hoodies: Featuring intricate tribal-inspired motifs in bold monochrome.

  • The Color Burst Backpacks: A kaleidoscopic celebration of color and movement, channeling the raw energy of psychedelic art.

Each piece was meticulously crafted to resonate with those who view fashion as wearable storytelling. Whether through sacred geometry or hypnotic swirls, these garments are designed to stand out in any urban setting or art-focused lifestyle brand.

Year of Completion: 2025
Status: Active


Graphic Design

Urban Totem Hoodies

  • Symbolic, symmetrical tribal forms rooted in Polynesian and African visual traditions.

  • Clean, contrasting black-and-white ink applied on deep black fleece fabric for maximum visual impact.

  • Centered vertical compositions on the back and sleeves to emphasize strength and unity.

  • Designed for cultural tastemakers, dancers, graffiti artists, and conscious streetwear fans.

Color Burst Backpacks

  • Psychedelic swirls and topographic waves rendered in neon pinks, electric blues, citrus yellow, and grass green.

  • 3D illusion of movement to mimic artistic chaos and creativity.

  • Functional and expressive—perfect for artists, students, or creators on the go.

  • Each backpack tells a story of bold individuality and joyful disruption.


Deliverables

  • 6 high-resolution apparel mockups (3 hoodies + 3 backpacks)

  • Print-ready vector artwork (AI & EPS formats)

  • 3D renders for e-commerce

  • Instagram-ready visual assets for launch campaigns

Tools Used

  • Adobe Illustrator (vector development)

  • Photoshop (mockup production)

  • Procreate (concept sketching)

  • CLO 3D (for digital apparel visualization)


Results Achieved

  • Brand Identity Expansion: These designs now form the foundation of a capsule for a new unisex streetwear label.

  • Retail Buzz: Early interest from independent UK and UAE fashion retailers.

  • Online Performance: Over 20K combined engagements across Instagram Reels and TikTok shorts during pre-release previews.


Challenges & Solutions

Challenge: Maintaining the clarity of tribal patterns on fleece and the vibrancy of the backpack’s CMYK range.
Solution:

  • Used high-density screen printing for hoodies to ensure line precision.

  • Selected UV-resistant, eco-sublimation printing for backpacks to retain color saturation over time.

Back To Top