Project Overview
An exclusive hoodie and backpack line blending tribal artistry with modern streetwear aesthetics. Drawing from Polynesian, Maori, and abstract indigenous motifs, this collection transforms age-old patterns into fashion-forward statements. Designed for cultural enthusiasts, trendsetters, and those who carry meaning in what they wear.
Year of Completion: 2025
Status: Active
Graphic Design
Each piece showcases symmetrical tribal arrangements rendered in bold monochrome or color-blocked layers, emphasizing unity, strength, and identity. Hoodies are built around center-back motifs, radiating power and spiritual symbolism. The backpacks echo this energy with immersive full-coverage prints, ensuring wearers are seen from all angles.
Materials & Craftsmanship
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Premium heavyweight cotton blend hoodies with reinforced stitching
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Durable canvas backpacks with padded support and water-resistant finish
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High-definition heat-pressed vinyl or sublimation printing
Deliverables
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6 Tribal Hoodie Variants (Black Base, White/Silver Print)
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3 Abstract Brushstroke Hoodies (Multi-color on Beige Base)
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3 Vibrant Psychedelic Backpacks (Rainbow Swirl Patterns)
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3 Kawaii Pop Backpacks (Anime-inspired character mashups)
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High-resolution mockups for social media, lookbooks, and e-commerce
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Print-ready artwork files (.AI, .PSD)
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Custom packaging design concept for retail display
Tools Used
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Adobe Illustrator (vector construction & layout)
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Adobe Photoshop (texture rendering & mockups)
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Procreate (hand-sketched tribal elements)
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Midjourney (exploratory moodboarding & concept expansion)
Achievements
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Fashion Drops Spotlight: Featured by UAE and UK-based boutique streetwear platforms
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Social Engagement: Over 200K+ views across Instagram and TikTok teaser reels
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Global Reach: Orders fulfilled across 11 countries in Q1 2025 alone
Challenges & Solutions
Challenge 1: Maintaining sharp detail across both fabric and 3D print curves
Solution: Used high-resolution vector graphics with adaptive mesh mapping for stretch fabrics.
Challenge 2: Balancing cultural respect with modern reinterpretation
Solution: Collaborated with Polynesian cultural advisors to ensure symbolic integrity in pattern creation.
