Project Overview
A nostalgic backpack collection inspired by timeless travel, postal history, and classic European landmarks. The “Postcards in Motion” series blends wanderlust with heritage, featuring collage-style prints of stamps, architecture, and handwritten scripts. Designed for globetrotters and dreamers alike, these bags carry more than essentials—they carry stories.
Year of Completion: 2025
Status: Active
Graphic Design
Each backpack showcases a tapestry of retro postage stamps, iconic monuments like the Eiffel Tower and Big Ben, and layered travel journal elements. The muted yet colorful palette—featuring tones of ink, parchment, rust, and navy—evokes a vintage postcard aesthetic that connects past adventures with future journeys.
Deliverables
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Collaged graphic artwork with travel motifs
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Print-ready pattern layouts in high resolution
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3D marketing mockups for lifestyle and e-commerce display
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Campaign visuals for seasonal retail launches and social media
Tools Used
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Adobe Photoshop (Layered collage design)
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Illustrator (Stamp and typography detailing)
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Canva & InDesign (Mockups and catalog layout)
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Midjourney (Mood and travel illustration prompts)
Results Achieved
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Retail Crossover Appeal: Popular among both fashion accessory shops and curated travel gear retailers in Paris, Milan, and Dubai.
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Cultural Resonance: Featured in lifestyle editorials celebrating slow travel and vintage aesthetics.
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Online Sales Growth: Strong traction on Etsy and Amazon Handmade with high search conversion rates.
Challenges & Solutions
Challenges Faced:
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Ensuring legibility of overlapping design elements while maintaining depth.
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Aligning heritage visuals with modern bag silhouettes.
Solutions Implemented:
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Introduced a semi-transparent layering technique to preserve clarity.
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Chose structured yet minimalist backpack forms to contrast the richly detailed surface artwork.