Project Overview
A cheerful backpack collection bursting with positivity, imagination, and childlike wonder. The “Happy Planet” series captures the spirit of joyful expression through cartoon-style doodles, smiling faces, rainbows, and heart-filled motifs. Designed for young explorers and joyful hearts, these backpacks are the perfect mix of fun and function.
Year of Completion: 2025
Status: Active
Graphic Design
Each backpack features a hand-drawn collage of cheerful clouds, stars, rainbows, hearts, and wide-eyed emojis. Set against a bright white canvas, the neon color palette—turquoise, fuchsia, lemon, and cyan—creates a visually engaging experience that delights kids and adds playfulness to their daily routines.
Deliverables
-
Full-color cartoon character illustrations
-
High-res textile print files in seamless patterns
-
3D product mockups for digital and print
-
E-commerce visuals and packaging concept art
Tools Used
-
Adobe Illustrator (Linework and layout)
-
Procreate (Character sketches and doodles)
-
Photoshop (Color adjustments and mockup integration)
-
Midjourney (Visual exploration and mood guidance)
Results Achieved
-
Retail Success: Chosen by multiple children’s accessory stores in the UAE and UK.
-
Educational Impact: Featured in primary school campaigns promoting creativity and positivity.
-
Online Engagement: Viral reactions from parents and kid influencers on Instagram and Pinterest.
Challenges & Solutions
Challenges Faced:
-
Maintaining print clarity while using numerous small elements.
-
Ensuring the backpack remains functional without losing its playful appeal.
Solutions Implemented:
-
Designed modular compositions with space-aware placement for scalability.
-
Integrated color-matched zippers, straps, and lining to maintain harmony in both form and function.